SXSW 2019: politics, movies, and experiential bleeds

Originally published in The Drum

That’s a wrap on SXSW 2019! As we mark the closing of the annual tech, film and music festival which since launching 31 years ago has morphed into a branding and marketing Thunderdome of sorts bridging the worlds of film, tech and music and providing compelling looks into the near-future and in some cases longer-term vision of the marketing…